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Creating an ad to attract the right renters

1000 664 Nisha Muire

Renting out your property can be a little intimidating for a first time landlord. Attracting the right renters is crucial to a smooth and successful rental experience. The best way to get the kind of renters you want is to create the right kind of ad. Since most people won’t take the time to call unless they are really interested in your property, it is imperative to put all of the relevant details that they would need into your ad. However, remember that catching someone’s eye is crucial and for that you must keep it short and snappy.
In today’s world of soundbites and 30-second news clips, no one want to read a dense paragraph describing your rental unit. Instead keep your listing as short and succinct as possible using bullet points and different fonts to draw attention.
Be sure to include such details as:
– Security deposit
– Number of bedrooms
– Number of bathrooms
– Whether it is upper or lower floor
– Location
– What’s nearby such as shopping, transportation, etc…
– Cost
– Whether you accept pets or not
Once you have your list put together, you are ready to write your ad. Include good pictures where possible so that they have a good idea of what they will be getting.
Next, post to as many websites as possible including Craigslist and Kijiji. If you are worried about vetting the potential renters by yourself, you can also enlist the aid of a knowledge real estate agent who can help you find tenants. Usually such a request will cost you the first month’s rent, but it is worth it for those who would rather forego the trouble of finding tenants themselves.
As long as you find the right tenants, you will have a smooth time with your rental unit.


Nisha Muire

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